Foundations of effective Search Engine Optimisation

Foundations of Effective Social Media Marketing

Course Overview

Optimising your website to get relevant traffic is a good long-term strategy that reduces the reliance of paid traffic methods. The latest Search Engine Optimisation (SEO) techniques will always evolve based on the Google algorithm updates that happens regularly.

  • Getting your foundations right for SEO (website, research)
  • Understanding the Google algorithm trends.
  • Understand the different aspects of SEO
  • Doing an audit on your website
  • Contentt foundations for SEO
  • Driving business results through organic traffic